BPI to rebrand as Bully Pulpit International
Bully Pulpit Interactive (BPI) today announced its acquisition of European consultancy firm BOLDT. Brussels, European capitals, and Washington are more connected than ever. With pivotal elections in both the U.S. and Europe next year, the world’s most influential leaders and brands need a single best-in-class partner that can deliver a coherent bi-lateral strategy.
With the addition of more than 50 professionals across Europe’s capitals, BPI will also rebrand as Bully Pulpit International. As part of the deal, BOLDT, a business strategy, public policy, and communications firm, will retain its brand and become BOLDT, a BPI Company.
“On topics from the green transition to AI, privacy, and antitrust, sophisticated companies must reach beyond Washington and Brussels and into key European constituencies,” said BPI President Andrew Bleeker. “We’re thrilled to add BOLDT’s unmatched senior team across five countries, including the key European hubs of Brussels, Berlin, London, Oslo, and Zürich, to our own U.S. offering.”
With this investment, BPI introduces a bi-lateral public affairs, campaigning, and strategic communications offering to serve both American and European clients. As the pace of change increases, policy discussions evolve, and stakeholders demand engagement, brands require a cohesive approach across policy and corporate strategy in the U.S. and Europe.